Case Study

Multi-Location Dermatology Group Grows Online Reviews by 485%, Improves Average Rating by 21%

Multi-Location Dermatology Group Grows Online Reviews by 485%, Improves Average Rating by 21%

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Their Online Reviews Didn’t Reflect Their Growth or Their Service The providers and staff at Gwinnett Dermatology pride themselves with having a pulse on patient expectations and meeting their needs with a personalized, comprehensive approach to skincare. After forty years in practice, they’ve grown from one location and provider to three locations with ten providers and counting, yet found they had five or fewer online reviews for two of their three locations. Carolyn Blue, Gwinnett Dermatology’s Practice Administrator, explained why this was troubling, “we are working to grow both the size of our patient census and the number of health systems we serve; we need a strong online presence because it validates the level of service and quality of care we provide.” Reputation Managemen

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