Morgan Motor Company Dennis De Roos, Commercial Director, Morgan Motor Company My name is Dennis de Roos. I'm the Commercial Director now for the Morgan Motor Company. We've been around for quite a long time. We make beautiful bespoke vehicles – handcrafted. I think customers buy a Morgan not necessarily for transport, it's not really a vehicle you would say I need to go from A to B. You can of course but mostly it's a decision that it‘s a reward to themselves. Our customers are also like part of the Morgan family. It's not about selling a car; it's almost about selling a lifestyle. Part of the business review was looking how we can extend the offering to our customers and we saw an opportunity to potentially work with a finance company to offer bespoke products for our custome

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