Case Study ? Apter Development, 2012 Page 1 of 3 Mobilising Strategic Leadership Creating a shared European leadership mindset SABMiller, the global powerhouse in the brewing industry, needed to establish a broader base of local talent to create a ‘European’ or ‘Group’ mindset to drive growth and value creation and achieve economies of scale. Here’s how they did it… As one of the world’s most successful brewing companie

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