Case Study

Melectronics melTV - In-Store TV With Their Own TV Channel

Melectronics melTV - In-Store TV With Their Own TV Channel

screenFOOD AG | Cysatstrasse 6 | 6004 Lucerne | Switzerland | +41 (0)41 444 21 41 | www.screenfood.com | info@screenfood.com melectronics, the leading electronics store of the Mi- gros Cooperative Alliance, are using their own TV channel, „melTV“, for their in-store communication. This means that melectronics can pre- sent their advertising where the cus- tomers will see it and influence them directly. Thanks to melTV, the elect- ronics deal

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