T odos pela Educação, also known as All for Educat ion, is a nonpart isan nonprofit working to guarantee all Brazilians a qualit y basic educat ion by 2022. Founded in 2006, it comprises 32 dist inct organizat ions and many diverse sectors of Brazilian societ y. Melt water is a key resource in t heir research and media communicat ion effort s. Progress requires educat ion, and when your goal is a prosperous count ry, educat ion becomes a priorit y. T odos pela Educação (TPE) is a leading advocate for universal educat ion in Brazil, and t hey? ve targeted 2022? t he bicentennial of Brazil? s independence? as t he year to achieve t his. Communicat ion and public opinion are key tools in TPE? s arsenal. Shaping t he discussion leading to bet ter policy and legislat ion requires a

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