Meet 101 Concepts 101 Concepts is an Atlanta-based entrepreneurial restaurant group whose culinary ambitions are summarized in their slogan, “Creating good food one restaurant at a time.” The group’s marketing team uses the Meltwater platform for print and social media monitoring, media outreach, brand awareness, and events. Southern Delights sed dignissim risus Meltwater Enables 101 Concepts to: Identify and engage with relevant, influential media Monitor social and news mentions in real time Use in-depth reporting to analyze and increase brand awareness Satisfying a Craving for Information When Claire Pace took over Marketing for 101 Concepts, she was tasked with increasing brand recognition for all 9 of the company’s Atlanta based restaurants. After just 2 weeks on the job

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