Case Study
Mazda Video Brochure
Mazda Video Brochure Case Study The Client: Mazda Mexico The Company: Our friends Mazda are a world-class Japanese manufacturer of automobiles. Their MX5 Miata cars are a well-known and preferred choice for sports car enthusiast across the globe. The Challenge: In 2015 Mazda announced the launch of their new MX-5 Miata 2016 model in July 2015, which resulted in a high anticipation for them to hit the markets with a bang. When launching their fourth generation of the MX-5, their marketing campaigner needed to remind their audience of their high-value, great looks and total realiability. To capitalise on it's worldwide popularity, and ensure that the launch campaign exceeded all expectations, Mazda decided to go for a unique video marketing campaign. The Solution: Mazda Motor Corporation par