Case Study
Mazda North American Operations Silverpop Engage Puts The “Zoom-Zoom” In Mazda’s Engagement Marketing Campaigns
Mazda North American Operations Silverpop Engage Puts The “Zoom-Zoom” In Mazda’s Engagement Marketing Campaigns
silverpop.com © 2012 Copyright Silverpop. All rights reserved. The Silverpop logo is a registered trademark of Silverpop Systems Inc. PAGE 1 MAZDA NORTH AMERICAN OPERA TIONS Silverpop Engage puts the “zoom-zoom” in Mazda’s engagement marketing campaigns THE COMPANY Mazda. The name stands for uncompromising quality, outstanding value and an exhilarating driving experience. Mazda has a targeted marketing strategy that includes email and