PROJECT PROFILE THEMED ENTERTAINMENT electrosonic.com Mass Effect: New Earth at Great America Santa Clara, California CHALLENGE Take a highly popular video game and add the world’s highest resolution holographic 3D LED screen, 3D 70-channel audio, motion seating and stunning 4D effects. It’s a recipe for an immersive experience that pushes the boundaries of entertainment attractions. With the added element of a live performer this innovative experience aimed to touch all the senses. Electrosonic partnered with 3D Live to create a multimedia ride that takes visitors on a mind- blowing intergalactic journey. The organizers wanted to deliver a turnkey project to realize the show’s concept and make the most effective use of the sophisticated technology to deliver a true holographic

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