Mashreq Bank uses i-exceed’s Appzillon to build Customer 360 App CASE STUDYAbout Mashreq Bank Mashreq provides banking and financial services to millions of customers and businesses since 1967. It is one of UAE's leading financial institutions and focuses on providing customers, access to a wide range of innovative products and services. Mashreq is among the highest performing banks in the region with a growing retail presence in the region including Egypt, Qatar, Kuwait, and Bahrain. They also have 12 overseas offices in nine countries including Europe, US, Asia, and Africa. Mashreq Bank’s Requirement Mashreq bank wanted an app that could be given to relationship managers to provide a personalized service to its clients. The app would contain client information such as their accou

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