Case Study
Marketing Agency Increases Annual Revenue by More than $1M with Infusionsoft
“In my mind, data is king; but before Infusionsoft, we didn’t have a specific way to consolidate and track it. Now, we have data at our fingertips and can use it to make important decisions—hiring, firing, pricing and messaging.” – Meny Hoffman Co-Founder, Ptex Group Marketing Agency Increases Annual Revenue by More than $1M with Infusionsoft FAST FACTS Company: Ptex Group Owner: Meny Hoffman Employees: 27 Revenue: $3,500,000 Years in Business: 11 Industry: Marketing Agency Location: Brooklyn, NY Customer Since: October 2006 Website: mysmartstaff.com Key Results: • Boosted annual revenue by more than $1 million • Increased customers by 15 percent • Acquired more than 25,000 new leads • Reduced advertising spending by roughly 24 percent BACKGROUND Ptex Group is a unique marketi