Case Study
Manufacturing Company Creates 5 New Opportunities Immediately After Campaign Launch with Salesfusion’s Managed Services
Manufacturing Company Creates 5 New Opportunities Immediately After Campaign Launch with Salesfusion’s Managed Services
CASE STUDY THE PROBLEM: • No marketing team or tools in place • Lacked time and resources to increase marketing efforts • No technology to store customer data in one place THE SOLUTION: • Salesfusion gives a central place to store all customer data • Salesfusion automates lead generation efforts and holds sales reps accountable • Salesfusion’s Managed Services team operates the solution for Cataract Steel THE RESULTS: • Campaign launched with minimal effort from Cataract Steel • Tracking of lead engagement and interactions • 5 new opportunities created off the bat Company Snapshot Cataract Steel (CSI) is a worldwide leader in the design and manufacturing of heat transfer equipment. Founded in 1977, CSI serves the heat transfer needs of customers across a host of sectors,