Managing Carlsberg’s Liquid Assets
Managing Carlsberg’s Liquid Assets
2 PagesManaging Carlsberg’s liquid assets Case Study Carlsberg is a major brewer within the UK ‘on trade’ and a top ?ve brewer globally. The company trades with literally thousands of ‘on trade’ customers – pubs, clubs and other licensed premises – all of whom have very individual needs. With substantial brewery operations in Northampton and Leeds, Carlsberg is the only major brewer in the UK to operate its own in-house distribution function and, in
