CASE STUDY WWW.ACUMATICA.COM • +1 888 228 8300 sales@acumatica.com WWW.ACUMATICA.COM • © 2017 Acumatica SITUATION For years, the 200 employees of Azure Malta adapted their sales business to the four legacy software applications they used to run the business. They used Sage 50, Omnis reservation system, and Microsoft Access and Excel—manually entering data into each system, importing and exporting data to other applications to keep everything current. In 2013, amid increasing competition for consumers’ vacation spending, Azure adopted a digital media marketing strategy and embarked on a plan to build a strong digital presence, one that facilitated online sales and increased customer service. Doing so would give them a competitive edge in the fractional sales vacatio

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