Making data driven decisions with reliable intelligence Case Study | Johnson & Johnson Apply reliable data to confidently make strategic decisions Identify and monitor competitive threats and finding white space Cortellis Competitive Intelligence has helped J&J to: Save 4-5 hours per week due to increased productivity Anticipate market changes that could have potentially impacted its portfolio This case study is based on a March 2020 survey of Cortellis Competitive Intelligence customers by a third-party research service. Johnson & Johnson (J&J) experienced difficulties keeping up to date on the global drug pipeline and spent considerable time and expense gathering and analyzing data from multiple sources, so it turned to Cortellis Competitive Intelligence TM for help. J&J’s top

Join for free to read