| | SAP Business Transformation Study Retail Madura Fashion & Lifestyle 2015 SAP SE or an SAP affiliate company. All rights reserved. © Indian consumers wanting to buy prestigious global fashion wear and accessories within the country shop at Madura Fashion & Lifestyle, a division of Aditya Birla Nuvo Ltd. Due to its aggressive growth, the fastest-growing branded apparel company and premium lifestyle player in the retail sector needed a rob

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