Case Study

Madame Tussauds - imageHOLDERS and OpenEye Create a Selfie Station.

Madame Tussauds - imageHOLDERS and OpenEye Create a Selfie Station.

Pages 2 Pages

MADAME TUSSAUDS imageHOLDERS and OpenEye Create a Selfie Station. THE CLIENT OpenEye Global are a digital marketing company which specialise in digital signage and creating an experience for brands. Their recent client was Madame Tussauds, the world famous wax figure museum. Madame Tussauds New York were working on a project to unveil their most recent wax figure of internet celebrity, Jenna Marbles. OpenEye wanted to create a display which embraced the social aspect which both Madame Tussauds and Jenna Marbles have created a brand from. There needed to be a stylish way to enclose a Microsoft tablet which could encourage guests to share their photos with the wax figure, whilst remaining secure in a high traffic environment. THE CHALLENGE ^ JENNA MARBLES AT MADAME TUSSAUDS >> C

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