Case Study

Low-Maintenance DNS: “It’s A Huge Win For Me.”

Low-Maintenance DNS: “It’s A Huge Win For Me.”

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LOW-MAINTENANCE DNS: “IT’S A HUGE WIN FOR ME.” For 88 years, Kelley Blue Book has been a trusted source for car buyers and sellers. Nearly one in three buyers in the U.S. visit KBB.com for pricing, trade-in value, reviews, loan options and more. With site traffic growing over 200%—to the tune of 60M queries and 200M web pages served monthly—the company’s homegrown DNS started to wobble a bit. “When we hosted DNS ourselves, there were vari

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