Crystal Classics, the largest independent fine crystal retailer in the U.S., implemented Listrak’s GXP identity resolution solution to enhance marketing efficiency and revenue. With a lean team, they leveraged GXP’s managed services to streamline operations while Listrak optimized campaigns. In the first month, triggered revenue increased by 208%, making up a 206% greater share of total ecommerce revenue year-over-year. GXP’s advanced email capture methods also boosted daily opt-ins by 365%. This partnership has driven substantial growth, and Crystal Classics looks forward to continued success with Listrak’s expertise.

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