Case Study

Liquid Capital

Liquid Capital

Pages 2 Pages

December 2016 Liquid Capital’s product offering addressed a major bottleneck in Mexico’s business ecosystem: the scarcity of bank financing, especially for small and medium enterprises. LIQUID CAPITAL PARTNER COMPANY CASE STUDY ABOUT LIQUID CAPITAL In 1996, Xerox decided to transfer its Mexican print equipment distribution business to independent operators. Adam Wiaktor, an executive of the company at the time, decided to step in and

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