Cinema City boasts over 26 state-of-the-art movie theaters and over 11,000 square meters of commercial space. Cinema City was faced with the challenge of finding a way to transform every square meter of it into a venue-wide display that would provide an appealing and fully-immersive display capable of WOW-ing cinema-goers. Complicating this was that even though the solution they were looking for was very large scale, it needed to be e

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