Case Study
Licom Ltd
t: 01684 594440 A COMPANY IMAGE RE-BRANDING Company Profile: Licom ltd developed and marketed hi-tech software for the 3D machining of products into a variety of manufacturing markets. 9 CASE STUDY Problem Solving Profile: Marketing Director Paul Monte had the task of re-branding the company without destroying the original goodwill built over years. The main problem was the creation of images allowing essentially the same software product to be