CONSUMER GOODS AND RETAIL CASE STUDY LF CORP © Solar Impulse | Revillard | Rezo.chFUTURE LIFE STYLE COMPANY Founded in 1953, LF Corp has been leading Korea’s fashion industry for over 60 years. The company has since expanded its business to encompass overall consumer lifestyles. As the company’s name indicates - LF, Life in Future - its mission is to improve people’s life quality through its brands. Its vision is to become one of the top 10 global lifestyle companies. With over 34 brands including proprietary brands Hazzys, Maestro, Towngent and licensed brands such as Lafuma and Allegri, LF strives to propose various lifestyle brands that fit individual consumer lifestyles. RESPONSIVENESS AND IMPROVED EFFICIENCY Delivering a quick response to market demands is the most imp

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