Case Study

Leading Pharma Company

Leading Pharma Company

Advantage Performance Group I CUSTOMER STORY 3-day program 800 participants 3-year timeframe Assessing Complementary Goals In 2010, sales executives at our leading pharmaceutical company were exploring ways for the sales force to deliver differentiated customer value to the physicians and other medical practitioners that make up our customer base. At the same time, we were interested in developing training that would help support and retai

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