Case Study

Large Automotive - Luxury minivan scratch resistant all-weather floor mats

Large Automotive - Luxury minivan scratch resistant all-weather floor mats

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Contact Information World Headquarters 2000 Americhem Way Cuyahoga Falls, OH 44221 Tel: +1.330.929.4213 Toll Free: +1.800.228.3476 Fax: +1.330.929.4144 CASE STUDY CUSTOMER Large Automotive OEM END APPLICATION Luxury minivan scratch resistant all-weather floor mats CUSTOMER PROBLEM The customer’s previous all-weather floor mats had very minimal grain and high wall sides. After the initial market launch, users of the floor mats were noticing that they scratched too easily. AMERICHEM SOLUTION Americhem’s expertise in automotive interior TPE scratch and mar resistance was translated to the all-weather floor mats. A scratch and mar additive was developed to solve the problem as well as meet the automotive OEM’s material specifications. AMERICHEM PRODUCT DESCRIPTION

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