KRESS IGA SUPERMARKET CASE STUDY MOOD:MEDIA 800 345.5000 | moodmedia.com800 345.5000 | us.moodmedia.com ABOUT KRESS IGA SUPERMARKET As the only full-service supermarket in downtown Seattle, Kress IGA prides itself on providing customers with a completely unique shopping experience. After securing a distinctive space formerly occupied by the S.H. Kress & Co. department store for 50 years until the 1970s, management scoured the area for unique vendors who could help them offer a special selection of local items unavailable anywhere else. In addition, they wanted to create the most welcoming and professional atmosphere possible, complete with music and quality sound. THE OPPORTUNITY With a desire to create the best possible in-store experience, Kress IGA approached Mood

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