Case Study© 2011 QuestionPro | 800 531-0228 Kohler - Building a Survey Methodology to Tie into Analytics Since 1873, Kohler Co. has been improving the lives of its customers with exceptional prod- ucts and services. Kohler offers a breadth of products and services, including plumbing fix - tures, furniture, tile and stone, primary and backup power systems, as well as award-winning hospitality and world-class golf destinations. But with a business this diverse, having so many different audiences (both internal and external) to source information from, Kohler needed a cost-effective survey tool that was easy to use throughout the company. Over the past three years, Kohler has launched more than 300 surveys using the QuestionPro platform across a variety of departments, including • Commu

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