100 Burtt Road, Suite 227, Andover, MA 01810 (617) 433-9221 sales@northbaysolutions.com www.northbaysolutions.com CASE STUDY CASE STUDY About Kitara Media Kitara Media is a leading digital media and technology company providing solutions to advertisers, digital marketers and publishers. With nearly 500 million monthly video ad views, Kitara Media delivers strong engagement for advertisers, increases revenues for publishers, as well as improves user experiences with PROPEL+, an internally developed proprietary video ad technology platform. The company is headquartered in Jersey City, NJ The Challenge Online advertising has diversified with display to video and expanded ways to engage audiences with targeted editorial content that compliment ad campaigns. In addition, program

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