ZETES CASE STUDY |Kellogg Manufacturing Kellogg Manufacturing entrusts its traceability project to Zetes Kellogg is an American multinational and market leader for breakfast foods, cereals and biscuits. Its head office is based in Battle Creek, Michigan, in the United States. Founded in 1906 by Will Keith Kellogg, his initial aim was to improve the health of the patients in the centre in which he was working. The result was so good that it did

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