Jumpstarting Organizational Change | Construx MSNBC is a leader in breaking news and original journalism. Its engineering organization supports the needs of immediately breaking news and builds the longer term infrastructure needed to support and expand the functionality of the site. The Challenge Upon becoming the Director of Technology at MSNBC, Travis McElfresh saw an organization undergoing a significant transformation. During his first year, the organization piloted a number of software engineering best practices on MSNBC’s largest project including clearly defining the project scope, engaging the user community early in the project, and actively managing the feature set and schedule. As the project neared conclusion, McElfresh felt that it was the perfect time to identify the next st

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