1 Case Study: JetBlue + Gladly JetBlue increases agent and operational efficiency with Gladly Quick Snapshot “The JetBlue experience is about the personalized moments we share with our customers, building meaningful relationships one interaction at a time. Our customers are individuals, not numbers. Gladly empowers our crewmembers to offer a more seamless experience at every touchpoint by providing them a holistic view of a customer’s interactions with us.” — FRANKIE LITTLEFORD, VP CUSTOMER SUPPORT, JETBLUE AIRWAYS GOALS Deliver a more personal customer experience Meet customers on their channel of choice Have continuous conversations across channels Provide agents with a single, complete view of the customer JETBLUE + GLADLY Replaced siloed systems with a single platform

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