Case Study

JAGUAR LAND ROVER FORT MYERS

JAGUAR LAND ROVER FORT MYERS

Pages 2 Pages

sales@revolutionparts.com I 480.525.5177 I Learn more at www.revolutionparts.com The Parts Department at Jaguar Land Rover Fort Myers isn’t new to selling parts online. Back in 2011, they explored the revenue potential of digital retailing by putting parts up on Craigslist. With some success on Craigslist, Jim expanded the sales to more channels like eBay and Amazon, eventually partnering with a Parts eCommerce platform that ran two separate web stores for them. All of these stores operated separately, which meant he had to log into each platform, one at a time, to manage his budget. “It was an absolute nightmare,” Jim says. “It was hard to manage all the expenses and keep track of what we were paying to keep going.” It soon became too unreliable and too much of a has

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