Case Study

INTERNATIONAL PEACE INSTITUTE EXPANDS ORGANIC REACH USING NETBASE

INTERNATIONAL PEACE INSTITUTE EXPANDS ORGANIC REACH USING NETBASE

Pages 2 Pages

CUSTOMER: International Peace Institute REGULAR TOPIC MONITORING ALLOWS FOR A TRENDING PAYOFF WHEN IT MATTERS MOST AT A GLANCE: The International Peace Institute is an independent, international not-for-profit think tank that produces research reports on specific aspects of international relations, advising organizations like the UN peacekeeping mission in Mali. They also share regular timely analysis on trends and issues related to global security through articles in their publication, The Global Observatory. Because IPI is a nonprofit with no marketing budget, it relies on organic reach to share information about their initiatives with key influencers. Using NetBase, they’ve been able to precisely identify the ideal people to amplify the reports they create, increase engag

Join for free to read