THE CHALLENGE In the fall of 2013, Marietta Memorial Hospital’s (MMH) diagnostic imaging group reached out to their Intalere representative looking for a solution to an expensive problem: a high percentage of ‘no shows’ for imaging appointments. Estimates vary widely depending on the care a patient needs, but even on the conservative side, an appointment value can range from $75 to $150, and much more depending on if there is a more-intensi

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