Case Study INFOBRIGHT DB DELIVERS COMPETITIVE ADVANTAGE TO HELLOWORLD Company HelloWorld Industry Marketing Technology IgniteTech Product Infobright DB Customer Website www.helloworld.com HelloWorld provides multi-channel digital engagement solutions to enable brands to create a dialogue with consumers on web, social, mobile and integrated point of sale systems. HelloWorld has created promotional campaigns, CRM programs and loyalty solutions in 44 countries for clients such as Coca-Cola, Microsoft, The Gap, Lenovo, NHL, Yahoo!, P&G and AT&T. HelloWorld’s powerful combination of native technology and marketing strategy allows brands to create unforgettable interactions, drive consumer demand and accelerate growth. Analytics are at the core of HelloWorld’s solutions, enabling custome

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