Case Study

IMGROUP helps ITV reach BARB Gold Standard

IMGROUP helps ITV reach BARB Gold Standard

IMGROUP helps ITV reach BARB Gold Standard Better business intelligence keeps ITV on top Steve Bottomley, director of business at ITV , thinks pressure is good. Although he admits that too much stress is harmful, he is certain too little is far from ideal. Just the right amount, he believes, and you are inspired. “People come into the media industry, ” he says, “because it’s an interesting, buzzy environment, where you regularly work under

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