Igniting Business with Data Analytics The Company The Problem • Global supplier with $200M in revenue • Sells electronic equipment to custom A/V professionals Curiosity is a vital part of SnapAV’s culture. Adam Levy, president, wants his team continuously exploring ways to improve their company performance, but their business intelligence methods made those efforts a challenge. If someone wanted to study an aspect of their business, it required pulling in a technical analyst. “It might be a couple of hours, it might take a couple of days,” Levy said. Sometimes they would not bother asking their questions, because they were not sure the payoff would be worthwhile. “AnswerRocket generates curiosity.” — Adam Levy, President of SnapAV The Solution AnswerRocket was installed for SnapAV’s c

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