Case Study
Ifolor AG Experiences a Rebirth of Its Business Intelligence Solution
SUPPORTING PERSONALIZED AND ELEVATED PHOTOGRAPHS Ifolor AG was founded in 1961 as Photocolor Kreuzlingen AG, one of the first photographic laboratories that allowed customers to create photo projects from the comfort of their home. The company offers their customers tangible photo memories through their various products such as photo books and photo calendars. Since the conception of their business, Ifolor AG has gone on to become the first European photo laboratory to achieve top quality certification and has grown their customer base by giving great possibilities for photo customization, design and product ordering. THE NEED FOR SPEED (AND EASE) Ifolor AG’s overall goal with changing their legacy business intelligence solution was to be able to work in a customer-centric way. T