IDFC Finance IDFC Builds a Digital Bank Where Customers Come First “We had a choice of being a large ecosystem player. We had a choice of having a large product range. What we chose was customer experience.” Abhay Johorey Head of Digital, Consumer Bank, IDFC IDFC Bank • Industry: Finance • Founded: 2015 • Headquarters: Mumbai, Maharashtra, India • Website: www.idfcbank.com © 2017 Cisco and/or its affiliates. All rights reserved.IDFC Finance © 2017 Cisco and/or its affiliates. All rights reserved. In 2015, many people in India were unhappy with the country’s banks – even the ones that had been around for over 20 years. One of the main complaints concerned how banks treated customers. Opening an account? It could take a while. Visiting your local branch? Expect to wait in

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