Client: Hudson Nissan Campaign term: 3 months Campaign Type: Targeting Conquest & Retained Customers Market: North Charleston, SC Turnkey Multi-channel Marketing Strategy: CAMPAIGN RESULTS OVERVIEW 9:1 campaign ROI 0 21 43 64 85 M1 M2 M3 $0 $26,500 $53,000 $79,500 $106,000 M1 M2 M3 Client Command generated units sold Client Command generated sales profit SALES PROFIT FROM CAMPAIGN TRADE-INS SOLD FROM CAMPAIGN TRADE-IN PROFIT FROM CAMPAIGN $225,100 101 $95,006 203 123 80 Actual Units Sold Units Over Sales Goal Guaranteed Sales Goal Client Command guaranteed Hudson Nissan would sell 80 conquest & retained units upon campaign completion. Hudson Nissan sold 203 conquest & retained units by the end of their 3 month campaign. Dealership exceeded their campaign goal by 123 additional

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