How to become a data-driven retailer How to become a data-driven retailer 2 Table of contents Introduction How to use data to unlock success across your retail business Improve customer acquisition and retention Blue Apron: Offering a better recipe for modern analytics Zulily: Increasing revenue and enhancing customer experiences with real-time analytics Drive better merchandising and assortment decisions The Home Depot: Helping doers get more done through a data-driven approach Bed Bath & Beyond: Accelerating omni-always transformation and better serving customers Run operations and supply chain more efficiently Charlotte Tilbury: Delivering data-led customer experiences Carrefour: Providing great retail experiences, on- and offline The preferred cloud for data-driven retailers 01 0

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