Case Study
How Technicolor Pinpoints Every SKU and Box
The Blu-Ray and DVD manufacturer and distributor that major Hollywood studios rely on to service over 9,500 retailers a week—including Target, Walmart, Best Buy, and Costco—has achieved real-time SKU-level visibility, allowing them to meet strict OTIF and street data delivery requirements. Challenge: Limited Visibility into Time Sensitive Freight Fulfilling exact street date and OTIF requirements for thousands of retailers across the U.S., Canada, and Mexico strained Technicolor’s tracking capabilities. As technology evolved, they found ways to track shipments through cell phones; however, these methods didn’t provide Technicolor with the instant and accurate tracking data they needed. The company needed to find new technologies that offered real-time tracking right down to t