Case Study
How STEP Network Protects Its Publisher Network From Malvertising
STEP Network, one of the largest digital advertising networks in the Nordics, faced severe malicious redirect attacks that forced it to disable over half of its ads, sacrificing major revenue and productivity. The company adopted HUMAN Malvertising Defense, which provides real-time behavioral detection and protection through a simple one-line code integration. The solution eliminated the need for manual monitoring, freeing three full-time AdOps staff who had spent 120 hours weekly combating bad ads. Since implementation, STEP Network has expanded to 80 publishers, offering full-stop protection from malvertising and enhancing revenue, trust, and publisher satisfaction across its platform.