How Paula’s Choice achieved 6x ROI and boosted brand reputation
How Paula’s Choice achieved 6x ROI and boosted brand reputation
3 Pages1 + CASE ST UDY sift.com How Paula’s Choice achieved 6x ROI and boosted brand reputation Fraudulent activity is, unfortunately, nearly impossible to prevent when doing business online. I believe that the best way to keep customer data secure is with the use of modern technology like Sift. Having Sift is like a security blanket. It uses an incredibly large number of data points to make smart decisions on all orders. In turn, this helps keep customer information private and secure because we’re proactively catching fraudulent orders. Joshua Hamman Director of Client Services, Paula's Choice Overview Authentic skincare brand and pioneer Paula’s Choice has triumphed as a pioneer in the skincare industry, offering cruelty-free, effective, and safe products for more than 25 years. The
