ABOUT MONTBLANC Montblanc has been a consistent presence in the luxury brand market for nearly a century. The brand is celebrated as a paramount creator of writing instruments, watches, leather pieces, jewellery, fragrance and eyewear. WINNING AT LUXURY E-COMMERCE While growth in luxury retail has slowed in the US and Europe in brick-and-mortar stores, global digital sales of luxury goods are up 9% for 2016 and have grown a massive 77% since 2011.* It’s a big opportunity – and one that most brands will miss out on because they are providing their website visitors with an irrelevant and impersonal digital experience. The winning marketers will be those that put the experience first – particularly in hard fought industries such as luxury retail, where consumers will need to feel prepar

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