Case Study

High quality food – how to market healthy nutrition purposefully and efficiently

High quality food – how to market healthy nutrition purposefully and efficiently

Pages 4 Pages

High quality food – how to market healthy nutrition purposefully and efficiently Campaign and advertising material management at tegut... gute Lebensmittel GmbH & Co. KG CONTENTSERV MARKETING POWER. FAST‘N EASY. CONTENTSERV MARKETING POWER. FAST‘N EASY. CONTENTSERV MARKETING POWER. FAST‘N EASY.Customer As early as 65 years ago, the businessman Theo Gutberlet, founder and name giver of the successful food retailer tegut... high quality food, already lived by the principle” act responsibly with high quality food”. Today, tegut... is represented with 280 food markets around Germany. It is the company’s particular concern to offer enjoyable, high quality and organic food that enables everyone to eat and subsist humanely. Already in 1982, the first organic products were included in the

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