Hendrick Auto Group increases leads by 150% | DealerOn Case Study The Hendrick Auto Group began working with DealerOn in 2015, with the goals of increasing their website lead volumes and improving the experience for their mobile customers with DealerOn’s incredibly fast responsive website platform. As soon as their new DealerOn websites went live, their dealerships saw their vehicle leads skyrocket, with some dealerships getting more than four times the website leads they’d generated with their prior providers’ websites. Not only were Hendrick dealers getting many more leads, but they were high-quality, in- market car buyers. Not only did the Hendrick Auto Group dramatically increase their website leads and digital results when they moved to DealerOn’s platform, but they also got to experi

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