1 SUNRX PHARMACY CASE STUDY: Helping M&M Pharmacy Grow M&M Pharmacy serves the Central Louisiana city of Natchitoches and neighboring towns. The region is rural and economically disadvantaged, with more than 1/3 rd of local families living below the Federal poverty line. “We are a close knit community,” said Chris Mayeux, M&M co-owner and pharmacist. “Local healthcare practitioners look for ways to work together to help our neighbors, particularly the less fortunate.” Late in 2011 just such an opportunity arose. The Natchitoches Regional Medical Center (NRMC) enrolled in the Federal 340B discount program, and needed to find local pharmacies to dispense 340B medications to eligible patients. “We jumped at the chance,” Mayeux said. “Here was an opportunity to expan

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