Case Study

Heartland Medical Supply, Inc.: Starting Strong, Staying Strong

Heartland Medical Supply, Inc.: Starting Strong, Staying Strong

“W e had to be up and running as soon as possible,” recalls Brian Rummelhart, co-founder and President of Heartland Medical Supplies located in Iowa City, Iowa talking about the anxious weeks just before opening his doors. “Master Distribution System (MDS) made it happen.” Back in April 2001, Brian Rummelhart and several of his co- workers saw an opportunity to start their own business after their company was reorganized. Fortunately for Brian,

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