Case Study
HDFC Bank, India
HDFC BANK, INDIA HDFC Bank have enhanced the customer experience by making ATM transactions 40% faster and reducing wait times “As the market leader, NCR gives HDFC Bank valuable insights into how consumer behavior is changing so that we can adapt accordingly. The success story of what we’ve achieved so far with the implementation of NCR APTRA eMarketing continues to be as much NCR’s success as it is ours.” – Rahul Bhagat, Country Head—Retai